ROI Analysis
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Because BNTouch provides you with the tools to manage your marketing, leads, and sales, it's easy to quickly determine the ROI for any of your lead sources / marketing channels.
The reporting features located in the marketing account will give you a global view as to how each loan officer is performing, the quality of leads each source is producing, and what your return on investment is for each and every lead source. Whether you are purchasing leads, doing direct mail, or email marketing, BNTouch can manage your marketing.
ROI Reporting
Quickly determine the return on investment for any of your marketintg channels / lead sources.
Loan Officer Productivity
View how each loan officer performs with your various lead sources and change your lead distribution rules on the fly.
Global Reporting
Run reports per LO or globally for an in depth understanding of your lead sources. |
Conversion Reports
See where the leads from each channel are placed for a quick determination on the length of each sales cycle, lead quality, and more.
Cost Reporting
Quickly identify marketing programs that are not producing the ROI you want. The marketing planning console in BNTouch will show you your estimated return on each campaign compared to your actual ROI.
Comparison Reports
With BNTouch you can drill down to compare your various lead sources, website landing pages, and email campaigns for a microscopic view of how your marketing campaigns are performing. |
BNTouch allows you to do more than simply look at your results. Because BNTouch also handles your lead management and marketing, it's easy to reach to the information BNTouch gives you. Stop dealing with separate marketing tools, disparate databases, and incomplete data: let BNTouch manage your entire mortgage business.
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Pricing & Features
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Click-Through Tracker
Every email you send out has a built-in click-through tracker code.
Once your client clicks any of the links in email body, you will see a record of it
in client's profile in your CRM.
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